Early 2025: Tips for using Smartum benefits

January and the new year is here! We want to wish you a successful year 2025!

Looking for ideas on how to use your benefits? You are in the right place. We have listed early tips for benefit usage below. Remember, you can always check the current status of your benefits in the SmartumPay app.

Culture for every taste

The Christmas concerts are over, but there’s still plenty happening in January.

Cinemas

Check out November’s movie picks on Finnkino’s website — you’re sure to find a favorite. You can find January’s movie highlights here.

January offers a selection of exciting premieres for movie lovers:

January offers a selection of exciting premieres for movie lovers:

NOSFERATU – Premiere: January 3, 2025

Robert Eggers' NOSFERATU has all the elements of a classic tale. The film tells the story of a young woman and a vampire who becomes obsessively fixated on her.

A REAL PAIN – Premiere: January 3, 2025

Jesse Eisenberg and Kieran Culkin star as cousins traveling to Poland for their grandmother’s funeral. Along the way, tensions between the cousins surface against the backdrop of their family history.

Levoton Tuhkimo – Finnkino x Novita knitting screening: January 9, 2025

If you love Dingo, Novita, and knitting, this movie screening is tailor-made for you. The film tells the story of the legendary band Dingo through the eyes of its lead singer, Pertti “Nipa” Neumann. The journey promises plenty of twists and stomach-churning turns.

This special screening will take place in dim lighting, so you can enjoy the movie while knitting. You won’t miss a stitch — or a scene. Ticket sales begin on December 19, 2024, at 2:00 PM, so be ready to grab your seat!

January offers a selection of exciting premieres for movie lovers:

Baby Girl – Premiere: January 10, 2025

Nicole Kidman stars as a tough business executive who can’t resist forbidden fruit and dives into a relationship with a much younger intern. When passion takes over, her family and career hang in the balance.

Emilia Pérez – Premiere: January 10, 2025

Overqualified and underappreciated lawyer Rita gets a surprising opportunity when cartel leader Manitas hires her to help leave a life of crime and fulfill a long-held dream: to become a woman.

Maria – Premiere: January 24, 2025

In the 1970s, stage queen Maria Callas lived a stormy life, unaware that her final years were unfolding in Paris. Having endured many heartbreaks for love, Callas passed away at just 53. This is her story.

Theatre

The Lord of the Rings – Tampere Hall, Main Auditorium, until January 11, 2025
J. R. R. Tolkien’s classic tale of the hobbit Frodo’s journey from the Shire through Middle-earth to destroy the One Ring comes to life on the stage of Tampere Hall.

Seili – Seinäjoki City Theater
Seili is a musical about power, gender, and the role of women in early 20th-century Finland. Sofia flees from a forced marriage, but due to a series of unfortunate events, she is sent to Seili Island — a closed community from which there is no return. The story portrays women in isolation who find comfort and strength in each other, as well as themes of impossible love and longing.

The events of the musical are based on the patient records of Seili’s mental hospital, giving a voice to the stories of women who were confined to the island and deserve to be heard.

The brothers Lionheart – Helsinki City Theater
Astrid Lindgren’s beloved classic about brotherhood, courage, and love. The story follows Skorpan and Jonathan, who, after their deaths, arrive in Nangijala and fight evil together. Along the way, the timid Skorpan grows into a brave Lionheart. Directed by Jakob Höglund, the production blends musical theater, puppetry, and choreography, creating a visually striking fantasy adventure full of hope and excitement.

Gigs and musical experiences

The beginning of the year is the perfect time to catch a live gig! Check out these, for example:

Tunturin tarina – January 18, 2025, Tampere Hall
Tickets available at Lippu.fi.

You can find more upcoming gigs on the Lippu.fi and Tiketti websites.

Welcome the new year at a concert

New Year’s concert 1.1.2025. Kuhmo.

Or enjoy a laid-back gig in January

Lappeenranta national singing competition 2025 1.–6.1.2025. Lappeenranta.

Strauss concert 4. ja 6.1.2025. Helsinki.

Aurora: 10th anniversary tour 10.1.2025. Espoo.

UK Pink Floyd Experience 14.–20.1.2025. Kuopio.

Forever Jackson – Legacy of a Legend 15.–21.1.2025. Across Finland.

Turku Jazz Orchestra X Varre 14.1.2025. Turku.

Viikate – Hiljainen tour 17.1.–8.2.2025. Across Finland.

Majesty – The ultimate tribute to Queen 17.1.2025, Helsinki. 18.1.2025, Hämeenlinna.

Explore our partners' offers and grab the best deals on our Diilit website.

You can find more current events on the Lippu.fi and Tiketti websites. On these ticketing services, you can also pay for your tickets with your cultural benefit.

Did you know that you can use your cultural benefit to pay for art courses at adult education centers and community colleges? This includes courses in film, literature, visual arts, design, theater, construction, music, dance, photography, and circus arts. A good rule of thumb is that the courses should be workshop-style, guided activities focusing on hands-on participation. 

Are your benefits about to expire, but you’re not sure how to use them? Discover Smartum OwnGiftcard. It extends the validity of your benefits by 3 months. You can purchase Smartum OwnGiftcard with exercise, exercise and culture, massage or commute benefits.

Incorporating exercise into your daily routine

The four distinct seasons offer us the chance to regularly introduce different sports into our everyday lives. This time, it's all about the eagerly anticipated winter sports. Which activities do you plan to try this winter?

Slope tickets: Use your exercise benefits to grab a few hours on the slopes or even a season pass. Popular ski resorts include Levi, Ylläs, Ruka, Tahko, Messilä, Vihti, and Himos.

Cross-Country Skiing: Is this the season you refine your technique to a new level? Or have your skis been gathering dust, waiting to be used again? Consider joining a technique school like Ski School, Electrofit, Ski Consultant, or Huippumoodi.

Snowshoeing: This activity combines fun hiking with exercise. Check provider options via the Venue search.

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You can find more offers from our Diilit website.